

English language searches are still the most prevalent searches in the U.S. We also found that compared to the national average, Florida had 3 times as many searches for Spanish speaking doctors, New York had 2.5 times the number of searches for Russian speaking doctors, and Illinois had 3 times the number of searches for Arabic speaking doctors. Join Zocdoc Attract new patients and reduce your no-shows. Over 80% of Non-English appointment bookings in the United States made on Zocdoc are booked in five states: New York, Florida, Texas, New Jersey, and California. Our analysis found that English searches still make up the vast majority of appointments, with Spanish as a distant second. In other words, what are the most useful languages for doctors to speak? We wanted to know what languages patients are searching for when booking an appointment, where specific language searches are occurring most frequently, and whether there were any surprising language searches across different states.

With millions of searches and appointment bookings through Zocdoc each month, we have access to insights that can help doctors tailor their advertising to bring in more patients. As doctor’s clientele continue to change, doctors may wonder, what will patients be looking for in their next doctor? By the end of this century there may no longer be any ethnic majority in the United States. The United States is a rapidly diversifying nation.
